Is Smart getting smart about diesel in the US?

10smartWhen the Smart ForTwo hit America’s shores last year it got a pretty good initial sales burst due to the novelty factor. But once gas prices dropped back down from $4.50 a gallon and buyers realized the relative gas hog only gets about 40mpg on a good day, interest fell flat.

With the largest of gasoline engines available in the Smart being the only power plant offered in the US, 35-40 mpg is hardly a justification to buy a 2-seat micro-car purely for efficiency sake. When you consider you can get a Toyota Yaris, a Jetta TDI, or any Hybrid and attain the same mpg and get a real car to boot, it makes the Smart, not such a smart buy.

In Europe however the Smart has enjoyed much success with their home-market diesel versions which can get 65-70mpg. For reasons that are of course beyond comprehension, Penske and Daimler had not considered offering the diesel here, until now.

The news is on the street that Daimler has increased production capacity for the diesel-powered 2010 Smart ForTwo’s for the European market. In addition, they are finally coming to their senses and considering exporting it to North America. This would be a dramatic and smart shall we say strategy to improve sales. If Americans saw that they could get the diesel ForTwo’s stated 69mpg, they might be willing to buy a purpose built commuter car after all.

For 2010 the diesel ForTwo engine’s power output is up 21 percent to 54 horsepower. 

Related Posts
Smart Needs To Get Smart
Sales of the Smart ForTwo in the U.S. plunged 41% to 14,600 cars last year. Starting off with huge backlogs of reservations in late 2008, the cute little ForTwo has ...
READ MORE
The on again, off again, getting sued over and un-kept promises drama of the Mahindra Indian pickups coming to America has suffered yet another blow. Indian automaker Mahindra received its official ...
READ MORE
Hummers & Diesels Part 2
On the heels of our last blog contemplating the what ifs surrounding the Hummer brand and diesel powertrains, news today of Hummer's sale to a Chinese company sways that way. GM ...
READ MORE
GM Developing New “Diesel-Like” Engine
While diesel power is our dig here, it deserved some print that GM is working on a new technology that can almost be called a combination of diesel combustion practice ...
READ MORE
2010 Audi A3 TDI
Audi has announced an A3 TDI model for the US market to launch early in 2010. Utilizing virtually the same engine as the 2009 VW Jetta TDI, the A3 will ...
READ MORE
New Regulations May Bring More Diesels To USA
The sweeping new fuel economy and tailpipe emission standards announced by the Obama administration this week will have innumerable effects on our automotive landscape as we know it. The new ...
READ MORE
Jeep Announces Grand Cherokee Diesel
Chrysler has announced officially today ahead of the Detroit Auto Show that it will build a diesel Jeep Grand Cherokee for 2013 for sale in the United States. While no technical ...
READ MORE
Jaguar XF Diesel Crossing USA
A British-registered, right-hand drive Jaguar XF 2.2-litre diesel departed NewYork City on Monday with the aim of arriving in Los Angeles, California in seven days time - a journey spanning ...
READ MORE
Jeep, Chrysler Get Diesel Models For 2013 And Beyond
Chrysler CEO Sergio Marchionne has made a number of statements recently that signal that the company will begin offering a diesel option in some of their larger vehicles starting in ...
READ MORE
SpeedART Porsche Panamera Diesel
While we do not yet get the Porsche Panamera 3.0 TDI diesel variant here in the United States, it deserves a mention here and there. After all Porsche has given ...
READ MORE
Smart Needs To Get Smart
Low EPA Fuel Economy Mahindra’s Last Gasp?
Hummers & Diesels Part 2
GM Developing New “Diesel-Like” Engine
2010 Audi A3 TDI
New Regulations May Bring More Diesels To USA
Jeep Announces Grand Cherokee Diesel
Jaguar XF Diesel Crossing USA
Jeep, Chrysler Get Diesel Models For 2013 And
SpeedART Porsche Panamera Diesel